Auto Point Launches New Enhanced Corporate Website

Las Vegas, NV – September 04, 2013 – Auto Point, Inc., the pioneer of Ownership Lifecycle Services for the automotive industry, today announced the launch of their new corporate website. Auto Point offers significant advantages for automotive dealerships, dealer groups, and OEMs looking for advanced CRM solutions. reflects the benefits customers can receive in working to improve customer retention and increase profit.

“We felt it was time for a refresh for our website to reflect the tremendous success our customers are finding with Auto Point solutions,” said Jim Roche, President of Auto Point, Inc. “We’ve been busy increasing customer retention and adding to the bottom line for hundreds of our satisfied customers and we wanted to highlight these benefits. The new website contains customer testimonials, videos, marketing solutions, and how we work one-on-one with each customer for joint success.”

“Our previous website was getting the job done, but it really didn’t tell the whole story of the tremendous success we’re having with our customers,” said Dina Kelley, Director of Marketing. “We spent a lot of time working with our internal sales people to highlight customer benefits, real success stories, defining key solutions, and focusing messages for each specific customer segment. From a marketing perspective, we built the site so it’s easy to add daily customer success stories, new solutions, link it to social media, and use multimedia to feature our solutions.” outlines the strategy for dealerships, large dealer groups, OEMs, and solutions for aftermarket repair shops. Visitors will find examples of all Auto Point solutions, sales tools, and emails with videos. Auto Point has a library of hundreds of compelling videos from recommended repairs to service programs. There are a number of CRM solutions auto dealers can choose from, and Auto Point offers a significant advantage over other offerings. Auto Point solutions integrate with all major Dealer Management Systems and draw from the largest libraries of marketing tools available. Each customer experiences superior support from their own certified automotive marketing consultant, backed by the Auto Point support team.

With Auto Point, automotive dealers can communicate using the right campaign for the right audience with One Voice for Customer Retention. For a solutions tour and more information, visit the new website.

About Auto Point

Since 2004, Auto Point’s mission has been to help automotive dealerships, enterprise groups, OEMs, and aftermarket repair shops increase profits through greater customer retention. Auto Point is the originator of Ownership Lifecycle Services for a single, unified voice across all stages of vehicle ownership. Auto Point solutions integrate with Dealer Management Systems (DMS) and other dealer systems to provide email and direct mail, POS materials, multimedia, and a powerful dealer branded online customer portal. Auto Point offers Mobile Point, an application for Apple iOS and Android-based smart phones, allowing customers to view and manage their vehicle’s service history.

Auto Point’s dealer-tailored solutions keep the dealer brand in the forefront, while Auto Point supports all dealer communications behind the scenes. Auto Point solutions are supported by the in-depth knowledge of the Auto Point team, providing personalized training and support for all programs. Auto Point incorporates the most effective methods for reaching young Internet savvy first-time buyers, to loyal repeat customers, enabling improved sales and profits through increased customer retention. Auto Point is your Once Voice for Customer Retention.

Auto Point, Inc. is a division of Mobile Productivity, Inc. (MPi).

Press, Media and Sales contact:
Dina Kelley (800) 997-1674 Ext.2193