Auto Point offers a comprehensive set of tools and services for auto dealerships. We maintain a tremendous depth of information contained within our data warehouses, compiled across millions of dealer and service center vehicle transactions. Specific focus for dealerships includes:
New Customers are a vital part of your business. Auto Point will work with you to identify target markets and acquire vehicle owner data to formulate your marketing strategy to drive more new business into your dealership.
Your greatest opportunities often exist with your current customers, right in your own database. The problem is identifying the right customers at the right time. Auto Point will mine your data to identify those customers that are In-equity combining both your sales data with automated KBB vehicle values. Combine crafted In-equity messaging with target lists to increase vehicle sales.
You sold them their last vehicle, now Auto Point can help you to sell them their next vehicle. Auto Point identifies those customers that are near lease end or have reached a point in their purchase term and are most likely ready for their next vehicle purchase. Using tailored marketing messages we will help bring these customers back into your dealership for their next vehicle purchase.
The service experience is one of the most important elements to customer loyalty.