Programs and Services

Customer Retention

Mad Dog analyzes your customer retention needs, then designs and implements a comprehensive Lifetime Loyalty process.  We want to make sure you have all the tools you need to keep your customers happy with your service and loyal to your shop.

Our mission is to help shop owners to INCREASE MARKET SHARE, IMPROVE CUSTOMER RETENTION and GAIN PER VEHICLE REVENUE. We help safeguard relationships with valued customers by providing:

  • Email Marketing
  • Video Emails
  • Email Surveys / Reviews
  • Direct Mail
  • Phone Messaging
  • Text Messaging
  • Personal Web Pages
  • Loyalty Program

Dynamic Email

Deliver outstanding email messages, customer surveys, and video content. Emails may be sent with embedded video for higher response rates.


Help customers view their vehicle service history and provide exclusive offers and links with customer-specific web pages. These are designed by Mad Dog for our aftermarket customers.


Design, print, and send personalized materials to each of your customers by using our variable data printing. Your Mad Dog representative can help you with design templates, content, and images.


Produce and deliver cost-effective automated phone messages. Each message can be customized for your shop. These messages include lost customers, service reminders, major maintenance reminders and all other service reminders.


Instantly send information, updates, and offers to your customers. We integrate with your POS and can provide sophisticated text messaging using Full Throttle with up to four years of data to mine from.

You can view sample emails with embedded videos by clicking the buttons below. Mad Dog CRM will customize email communications for your operation. We can supply video clips to increase customer response from our extensive media library.